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Website Projects
MOCHINUT
Mochinut is a highly popular global mochi-donut brand known for its playful identity and vibrant retail presence. I redesigned the website and led a full rebranding to modernize its digital image. The original site felt dated, lacked clear messaging, and showed little visual consistency. Through a refreshed brand direction, improved UX structure, and cohesive design language, I elevated its brand awareness while also strengthening its SEO performance for better visibility and reach.
Tejas
Tejas is a premium Pure Agarwood Oil and Agarwood Incense brand based in Hong Kong, exporting worldwide. I created a minimalist, earth-tone visual direction that reflects natural purity, with generous whitespace to emphasize a refined, high-end aesthetic. The overall design brings together elegance, warmth, and a harmonious atmosphere that fits the brand’s luxury positioning.
https://www.tejastejas.com/
https://www.tejastejas.com/
Uptown Dumpling
Uptown Dumpling is a high-end Chinese restaurant soon to open in the United States. For this project, I blended modern North American minimalism with subtle Chinese aesthetics, creating a visual style that feels both refined and atmospheric. The design expresses an elegant, almost poetic sense of space while reinforcing the restaurant’s premium positioning.
https://www.uptowndumpling.com/
https://www.uptowndumpling.com/
All-You-Can-Make Studio
All-you-can-make Studio is a playful creative DIY studio that encourages people to handcraft freely. For this project, I redesigned the website and introduced new motion elements, giving the entire experience a more dynamic and lively feel. I also restructured the user architecture to create a clearer, more intuitive user journey, making it easier for visitors to navigate.
Tidea
Tidea is a Canadian vacuum-cleaner startup seeking a clean, modern minimalist identity. I designed a sleek visual style using an Apple-inspired black-white-grey palette, creating a minimal yet visually rich aesthetic that feels contemporary, crisp, and confidently refined.
Belles Cafe
Belles Cafe is a well-loved coffee shop in Vancouver, serving a high-end, mature audience. The original website suffered from small typography and a confusing structure, resulting in a poor user experience. I redesigned the site with clearer hierarchy, improved readability, and a more intuitive layout. These updates increased user conversion and significantly reduced the retention drop-off rate, creating a smoother and more engaging browsing experience.
RoseMoments
RoseMoments is a premium lingerie brand designed for modern young women. Beyond creating the website, I helped shape the brand’s core message—empowering women to take ownership of their own bodies. The visual direction is elegant without being excessive, presenting a refined, confident, and contemporary brand identity.
Panda H.M. Jewelry
Panda H.M. is a handcrafted jewelry brand whose original website lacked consistency and sufficient whitespace, resulting in a less premium feel. After studying comparable brands and luxury references such as Tiffany, I redesigned the site based on its existing deep-blue brand tone. The new design improves usability, elevates the visual hierarchy, and brings a refined, high-end elegance to the overall experience.
AZIOF
Aziof is a well-known fashion photography studio. I designed a minimalist website that can seamlessly accommodate a wide range of celebrity fashion styles and visuals. I also restructured the Wix components, enabling the team to easily upload and manage large volumes of photos and videos with greater efficiency.
Havit Canada
Havit is a Chinese headphone brand expanding into the Canadian market, targeting Gen Z consumers. For this project, I used the brand’s signature red and introduced a bold, vibrant color palette to better capture the energy and personality of its young audience. The refreshed visual direction aims to strengthen brand recognition while creating a more striking and youthful presence.
GRT-USA
GRT-USA is a leading automation parts manufacture company originally from China exporting to USA. I was responsible to construct the whole website for GRT, including using velo code to construct AI page and its modern style design.
DrReach
DrReach is a Hong Kong medical information platform. While traditional local information sites often feel outdated and cluttered, my redesign focuses on clarity and simplicity. Using Wix Velo, front-end customization, and a structured database, I built a clean and organized doctor information system that makes browsing, searching, and understanding medical resources much more intuitive for users.
ShopFluence
Shopfulence is an AI-driven influencer marketing platform. I designed a modern visual identity using a tech-inspired purple gradient, giving the brand a sleek, contemporary, and future-focused look.
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